Selasa, 04 September 2007

Staging is Simple Arithmetic... Sort Of


If you spend any time researching real estate staging you will quickly read some of the most fundamental advice commonly given by home stagers is to REMOVE the CLUTTER and THIN-OUT any excess "stuff" in a home that is going to be for sale. Stagers seem to effectively communicate the message that SUBTRACTION is part of Staging 101.

However, we here at Real Estaging have come to learn that sometimes what it takes to properly stage an occupied home is NOT just what needs to be taken out... but what needs to be put in. ADDITION, or adding items to the home, is the other half have to the staging equation that is often overlooked by MANY stagers.

It is easy for a stager, that does not have inventory, to say nothing needs to be added to improve a homes appeal. Which may be 100% correct. But what if just by adding a few items your home goes from ordinary to extremely memorable and wonderfully appealing? Having access to props could be to your selling benifit.

When looking for a stager, consider the fact that stagers who have invested in prop inventories have made a strong commitment to not only their profession, but ultimately the sale of your home.

So what props do we typically see a home needing? Well, most often we bring in wall art, plants and lamps. Time and time again we find that home sellers do not have enough of these basics decorative items that really add to a property's overall appeal.

Finally, even if a stager has props, when it comes to adding them... scale, proportion, style, color, selection and then placement matter GREATLY. This I can not stress enough. As you watch the above show (or if you need to click this link) notice how our props blend seamlessly with the home owner's existing accessories and furnishings. If you have a hard time determining which props are our props... then we have done our job.

We know our Staging Arithmetic.

Stage It Forward...
Me

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