Rabu, 18 April 2007

Home Stager's Controversy is Activated in the Rain

While it was NOT the intent to create controversy with my initial blog post on Active Rain entitled "Was Barb Schwarz the 'INVENTOR' of Home Staging", somehow it did cause issues to swirl to the surface. And in all this there lies a lesson for ANYONE who writes a blog.

First let me be clear as to MY PERSONAL REASON for writing what I did.

I use Active Rain as a place for me to write a "first draft" and see what "works" with what I write. Member’s comments give me a clue as to how well I conveyed my message and if I need to tweak or alter it before putting it up on here my "Pretty" Home Staging blog. In this case, it’s an ironic fact, I KNOW that the words I selected in the initial Active Rain post missed some of the mark and I needed to go back and do some editing.

That post was to be about CHOOSING WORDS, USING WORDS, and ASSIGNING WORDS to the ideas, thoughts, plans, theories, programs, methodologies, wishes, concepts, etc... we write of in life. I don't care if you are writing a note to you kid's teacher at school or a book that eventually makes the New York Times Best-Seller's List. Words Matter!

WORDS have power to convey (or wrongfully convey) a message. We need to CHOOSE them carefully. Ironically in my own post I saw that the words I chose did not fully convey the message I INTENDED to communicate. So when I rewrote it and posted it here on my "Pretty Blog" I added this entire line:

"Anyway... getting back to words, the use of the words ‘invent’ and ‘staging’ demonstrate how the use of the one right word can help to effectively communicate a message. So while Barb's word ‘staging’ is masterfully on target, on the flip side, the word ‘invent’ falls short."

Did I "TARGET" Barb Schwarz?

While I have been accused of that I must respond by saying... "Absolutely NOT!" I chose to use BARB SCHWARZ as a subject to write about because she is a recognized personality within the Home Staging Industry. Whether you personally have good, bad or indifferent feelings for Barb, it is a fact she plays a role in the industry that I write about. Every writer knows that it helps to develop a point and convey messages if your audience can RELATE to that which you write.

As more and more people become my audience and read my words... it sets me up to be a target for scrutiny. I know it, I expect it, I don't LIKE it... but that is the way that it is. PERIOD. So my words need to be CAREFULLY selected. As do Barb Schwarz’s words or ANYONE ELSE who writes PUBLICLY! PERIOD. Whether you write about the Home Staging Industry, Real Estate Industry or any other industry. PERIOD. As a writer you put your words out there to BE dissected. PERIOD. If you don't like the fact that people MAY just challenge what you say, then DON'T write blogs, DON'T write articles, DON'T give interviews, DON'T do videos, DON'T write books, DON'T teach seminars. Just LIVE in a friggin bubble!

But more importantly PLEASE reader, viewer, listener know that JUST because it is printed, televised, spoken that DOESN'T make it God's Truth. Please, don't be that ignorant or naive. However if you choose to be THAT naive, then here… Craig Schiller created the World. Now wait two days and print this post. Then you’ll have the printed PROOF that it is so. For you read it here and it is now in print! Really, what ever happened to the saying... "Question Authority”?

As for all the controversy, that surfaced in the comment section of my Active Rain post, that surrounds Barb Schwarz of StagedHomes.com…

I am truly sorry it is so. But there is obviously something VERY REAL between Barb and the the people upset with her. Likewise, there is something VERY REAL between Barb and those people that like her.

It is a well know fact that people LOVE bad news MORE then good news. Unfortunately, the BAD will TRUMP the good. The BAD will grow and spread FASTER than the good, and the bad will be harder to clean up.

Once the BAD is out there it will stick to the hearts of those who feel it and they will judge, condemn and criticize Barb no matter what she does. Even if Barb Schwarz would now create a "scout troop for orphans that walks old ladies and puppies across street corners..." and she will be a target. The hurt these people feel, to me, seems way too real and goes way too deep. Who am I, or who are you to say it is not so for those that are hurting?
See this post on NBC - LOS ANGELES website.

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